Mariyum Qurban

Key Skills and Experience:

Content Creation:

* Crafting engaging and informative blog posts, social media posts, and website content * Ghostwriting high-quality content for a variety of audiences

Social Media Management:

* Developing and implementing effective social media strategies

* Creating and scheduling visually appealing social media posts

* Analyzing social media performance metrics to optimize strategies

Paid Media Advertising:

* Managing Google Ads and Facebook Ads campaigns

* Optimizing campaigns to achieve maximum ROI

* Tracking campaign performance and providing data-driven insights

SEO:

* Conducting comprehensive keyword research

* Implementing on-page SEO optimizations

* Building high-quality backlinks

Graphic Design:

* Creating visually appealing designs using Adobe Creative Suite and Canva

* Editing videos using Adobe Premiere Pro and Final Cut Pro

Education:

* Bachelor in Media and Communication Studies with Specialization in PR and Advertising

Professional Experience:

Digital Marketing Manager (The Pakistan Point)

* Developed and executed comprehensive digital marketing strategies

* Managed social media accounts and created engaging content

* Conducted keyword research and implemented SEO best practices

Digital Marketing Manager (West Coast Technik)

Developed and executed robust content strategies for various social media platforms

Conducted comprehensive keyword research and executed on-page SEO optimizations

Formulated and managed paid social media strategies across multiple platforms

Freelance Digital Marketer

Demonstrated success in creating and executing marketing strategies for multiple companies

Proficient in managing paid media platforms, including Google Ads and Facebook Ads

Utilized graphic design skills and video editing expertise to craft visually compelling content