I would like to order an article – a few words about text ordering

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I would like to order an article – this is probably the most popular query when placing an order. Should we provide any additional information? What does copywriter need to create content? How to ask and what to order to gain the best results possible? Find the answers in today’s article.

Text ordering!

Is the query mentioned in the previous paragraph enough to order a text? It depends on the agreement. The most common forms of cooperation looks just like that:

  1. The client place an order, define the titles, number of characters with spaces, and key phrases.
  2. The client place an order, but the copywriter decide how to name the text, how long should it be and what are the best key phrases.

As you can see, the difference is subtle, but it changes the order drastically. In first case, the client needs to rely on knowledge, while the copywriter implement the order in accordance with guidelines. It is simple. On the other hand, if we talk about the second form of agreement in case of which the client only place an order, the copywriter take care of everything else – the strategy, key phrases selection, coming up with an attractive title, etc.

How to order an article?

It seems that the second option is definitely better; after all, the copywriter deals with what such professional knows better than the client – apart from writing, copywriter pays attention to other aspects which translate into the text quality. It is true – no wonder that this form of cooperation is known as more optimal.

There are some exceptions, for example in case the marketing agencies or clients who obtain such knowledge. They prefer the first solution, because they know exactly what to do, how to choose the right topic and key phrases according to the enterprise needs. If you are among them, bet on your competences and save some money – create your own strategy especially, that the copywriter services, which are quite complex, go along with the higher wages for 1000 characters with spaces.

You do not obtain such knowledge or tools? Talk with the copywriter and ask to broad the scope of actions carried out. Save your time and wait for the effects. Both a freelancer and the content marketing agency will be pleased and ready to understand your guidelines, so they may customize their services specially for you.

Summary

  • Ordering texts depends on what do you expect from your contractor.
  • It is worth giving details, describing what are your expectations, and defining the services you order to gain the highest profits.
  • The next time you announce “I will order an article”, think whether the copywriter should take care of key phrases, come up with an attractive title, publish content on the website, and do SEO optimization besides writing.
  • Thanks to this you will establish a cooperation that meets your expectations.

Bart Ciesielski

Experienced copywriter who explores the secrets of marketing and positioning. In his articles, he refers to the contemporary achievements of psychology and the philosophy of language, creating cross-sectional content. As a member of the Content Writer team, he takes care of technological and organizational solutions that increase the quality of work. Privately, he reads a lot of books, learns new languages ​​and composes piano pieces.

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